Factors driving website success - the key role of Internet customisation and the influence of website design quality and Internet marketing strategy
| Year of publication: |
2010
|
|---|---|
| Authors: | Fan, Wei-Shang ; Tsai, Ming-Chun |
| Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 21017797. - Vol. 21.2010, 11, p. 1141-1160
|