Flight ticket booking app on mobile devices : examining the determinants of individual intention to use
Year of publication: |
July 2017
|
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Authors: | Mohd Suki, Norazah ; Norbayah Mohd Suki |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 62.2017, p. 146-154
|
Subject: | Flight ticket booking app | Perceived usefulness | Perceived ease of use | Perceived value | Perceived trust | Airline image | Fluggesellschaft | Airline | Mobile Anwendung | Mobile application | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Kundenzufriedenheit | Customer satisfaction |
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