From service quality to experience : and back again?

Jon Sundbo

Year of publication:	2015
Authors:	Sundbo, Jon
Published in:	International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 7.2015, 1, p. 107-119
Subject:	Marketing \| Service \| Customers \| Quality \| Experience \| Dienstleistungsqualität \| Service quality \| Kundenzufriedenheit \| Customer satisfaction \| Beziehungsmarketing \| Relationship marketing \| Dienstleistungsmarketing \| Services marketing \| Qualitätsmanagement \| Quality management

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