Gaining customer loyalty with tracking information quality in B2B logistics
Year of publication: |
2022
|
---|---|
Authors: | Rai, Arun ; Tang, Xinlin ; Yin, Zhitao ; Du, Steven |
Subject: | B2B logistics | customer loyalty | digitalization | exchange value | service complexity | service orchestration | Tracking information quality | use value | Lieferantenmanagement | Supplier relationship management | Dienstleistungsqualität | Service quality | B-to-B-Marketing | Business-to-business marketing | Beziehungsmarketing | Relationship marketing | Logistik | Logistics | Informationswert | Information value | Logistikunternehmen | Logistics provider | Electronic Commerce | E-commerce |
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