Hedonic consumption experience in videogaming : a multidimensional perspective
Year of publication: |
2022
|
---|---|
Authors: | Hollebeek, Linda D. ; Abbasi, Amir Zaib ; Schultz, Carsten D. ; Ding Hooi Ting ; Valdimar Sigurdsson |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 65.2022, p. 1-10
|
Subject: | Consumer attitude | Esports games | Hedonic consumption | PUBG games | Theory of planned behavior | Videogaming | Konsumentenverhalten | Consumer behaviour | Spieltheorie | Game theory | Computerspiel | Video game | Verbrauchereinstellung | Consumer attitudes | Hedonischer Preisindex | Hedonic price index | Verhaltensökonomik | Behavioral economics |
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