"Hey Alexa-order groceries for me" : the effect of consumer-VAI emotional attachment on satisfaction and repurchase intention
Year of publication: |
2022
|
---|---|
Authors: | Reema Singh |
Subject: | Anthropomorphism | Emotional attachment | Intention to repurchase | Satisfaction | Self-connection | Self-disclosure | Trust | Emotion | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Arbeitszufriedenheit | Job satisfaction | Vertrauen | Confidence | Online-Handel | Online retailing |
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