How about non-human tour guides? : the influence of AI tour guides' dress and conversation style on the intention of consumers to continue using them
Year of publication: |
2023
|
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Authors: | Wang, Yuchen ; Song, Mengmeng ; Guo, Rui ; Duan, Yucong |
Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 40.2023, 9, p. 849-862
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Subject: | AI tour guide | cognitive fit theory | conversation style | design clues | digital virtual human | dress style | human-computer interaction | identity identification | intention to continue using | para-social interaction |
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