How cognitive style influences the mental accounting system : role of analytic versus holistic thinking
Mehdi Tanzeeb Hossain
| Year of publication: |
October 2018
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|---|---|
| Authors: | Hossain, Mehdi Tanzeeb |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 45.2018, 3, p. 615-632
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| Subject: | thinking style | analytic thinking | holistic thinking | mental accounting | rebate | categorization | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Holismus | Holistic approach | Rechnungswesen | Accounting |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1093/jcr/ucy020 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011929690