How differentiated is Scottish beef? : an analysis of supermarket data
Cesar Revoredo-Giha; Chrysa Lamprinopoulou; Philip Leat; Beata Kupiec-Teahan; Luiza Toma ...
| Year of publication: |
2011
|
|---|---|
| Authors: | Revoredo Giha, César L. ; Lamprinopoulou, Chrysa ; Leat, Philip M. ; Kupiec-Teahan, Beata ; Toma, Luiza |
| Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 17.2011, 2/3, p. 183-210
|
| Subject: | Fleischwirtschaft | Meat industry | Markenführung | Brand management | Rindfleisch | Beef | Konsumentenverhalten | Consumer behaviour | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009130205