How Much Is a Reduction of Your Customers' Wait Worth? An Empirical Study of the Fast-Food Drive-Thru Industry Based on Structural Estimation Methods
Year of publication: |
2011
|
---|---|
Authors: | Allon, Gad ; Federgruen, Awi ; Pierson, Margaret |
Published in: |
Manufacturing & Service Operations Management. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 1523-4614. - Vol. 13.2011, 4, p. 489-507
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | service competition | structural estimation | operations marketing interface | choice models | queueing |
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