How to make recommendations on mobile social e-commerce more effective : the role of social features and temporal cues
Year of publication: |
2024
|
---|---|
Authors: | Li, Xu ; Wang, KanLiang ; Jiang, Qiqi |
Subject: | Mobile social E-commerce | Signaling theory | Social features | Social recommendation | Temporal cue | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Online-Handel | Online retailing | Signalling | Personalisierung | Personalization | Mobilkommunikation | Mobile communications |
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