Identifying the determinants and consequences of post-recovery satisfaction in B2B customers : a multidimensional justice theory perspective
Year of publication: |
2024
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Authors: | Ahmad, Bilal ; Yuan, Jingbo ; Akhtar, Nadeem ; Ashfaq, Muhammad |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 39.2024, 2, p. 423-437
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Subject: | Customer demandingness | B2B sales | Customers' distrust | Justice perception | Post-recovery satisfaction | Trusting intention | Value co-creation behavior | Kundenzufriedenheit | Customer satisfaction | B-to-B-Marketing | Business-to-business marketing | Lieferantenmanagement | Supplier relationship management | Gerechtigkeit | Justice | Vertrauen | Confidence | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Wahrnehmung | Perception |
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