Impact of operational and marketing capabilities on firm performance : evidence from economic growth and downturns
Year of publication: |
2014
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Authors: | Usman Ahmed, Muhammad ; Kristal, Mehmet Murat ; Pagell, Mark |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 154.2014, p. 59-71
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Subject: | Operational capability | Marketing capability | Functional importance | Economic advantage | Resilience | Unternehmenserfolg | Firm performance | Wettbewerbsvorteil | Competitive advantage | Marketing | Wirtschaftswachstum | Economic growth | Ressourcenorientierter Ansatz | Resource-based view | Dynamische Kompetenzen | Dynamic capabilities |
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