Implementing service recovery through customer relationship management : identifying the antecedents
Year of publication: |
2011
|
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Authors: | Robinson Jr., Leroy ; Neeley, Sue E. ; Williamson, Kathleen |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 25.2011, 2, p. 90-100
|
Subject: | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Verkaufspersonal | Salespeople | Arbeitszufriedenheit | Job satisfaction |
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