Improving online panel data usage in sales research
Jeff S. Johnson (Henry W. Bloch School of Management, University of Missouri-Kansas City, Kansas City, MO, USA)
| Year of publication: |
March 2016
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|---|---|
| Authors: | Johnson, Jeff S. |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 36.2016, 1, p. 74-85
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| Subject: | panel data | online data collection | methodology | salesperson | sales management | Verkauf | Selling | Panel | Panel study | Verkaufspersonal | Salespeople | Marktforschung | Market research | Datenerhebung | Data collection | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08853134.2015.1111611 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011486211