Influential factors and relational structure of Internet banner advertising in the tourism industry
| Year of publication: |
2008
|
|---|---|
| Authors: | Wu, Shwu-Ing ; Wei, Pao-Lien ; Chen, Jui-Ho |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 8022458. - Vol. 29.2008, 2, p. 221-236
|