Konsumentenorientierte Kommunikation über Corporate Social Responsibility (CSR)
| Alternative title: | Erkenntnisse aus Experteninterviews in Deutschland |
|---|---|
| Year of publication: |
2005-05-01
|
| Authors: | Schrader, Ulf ; Halbes, Silja ; Hansen, Ursula |
| Institutions: | Institut für Betriebsforschung <Hannover> / Abteilung Markt und Konsum |
| Published in: | |
| Subject: | Verbraucherverhalten | Verbraucherpolitik | costuer policy |
| Extent: | 1024 bytes 136 p. application/pdf |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Classification: | Product policy ; Consumer behaviour ; Individual Reports, Studies ; GERMANY |
| Source: | USB Cologne (business full texts) |
Persistent link: https://www.econbiz.de/10005856052