Love or hate? : hotels' gay-friendliness and their intention to maintain or diminish the hotel digital service relationship with OTAs
Marco Visentin, Annamaria Tuan, Stefano Prestini
| Year of publication: |
2021
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|---|---|
| Authors: | Visentin, Marco ; Tuan, Annamaria ; Prestini, Stefano |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 98.2021, p. 28-40
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| Subject: | B2B service relationships | Digital business platform | Gay-friendliness | OTA | TCE | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Lieferantenmanagement | Supplier relationship management | Digitalisierung | Digitization | B-to-B-Marketing | Business-to-business marketing | Digitale Plattform | Digital platform | Emotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2021.06.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013206344