Market-oriented governing leaders’ communication : John Key and Barack Obama
Year of publication: |
January-March 2016
|
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Authors: | Elder, Edward |
Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 28.2016, 1, p. 5-21
|
Subject: | Challenges | communication | credibility | governing/government/office | leader/leadership | listening | market-oriented/marketorientation | Kommunikation | Communication | Interne Kommunikation | Internal communication | Glaubwürdigkeit | Credibility | Politische Kommunikation | Political communication |
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