Marketing: Grundlagen
Carsten Rennhak, Marc Oliver Opresnik
| Year of publication: |
[2016]
|
|---|---|
| Authors: | Rennhak, Carsten ; Opresnik, Marc Oliver |
| Institutions: | Springer-Verlag GmbH (publisher) |
| Publisher: |
Berlin : Springer Gabler |
| Subject: | Marketing |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | IX, 158 Seiten Illustrationen, Diagramme 190 mm x 127 mm, 0 g |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverzeichnis: Seiten 151-158 201601 |
| ISBN: | 3-662-45808-X ; 978-3-662-45808-2 ; 978-3-662-45809-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011385212