Mobile commerce adoption in Spain : the influence of consumer attitudes and ICT usage behaviour
Year of publication: |
2009
|
---|---|
Authors: | Aldas-Manzano, Joaquin ; Ruiz Mafé, Carla ; Sanz Blas, Silvia |
Published in: |
Handbook of research in mobile business : technical, methodological, and social perspectives. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 978-1-60566-156-8. - 2009, p. 282-292
|
Subject: | Mobile Business | Mobile business | Mobilkommunikation | Mobile communications | Erfolgsfaktor | Success factor | Spanien | Spain |
-
Driving forces for m-commerce success
Zhang, Jason J., (2003)
-
Business agility : strategies for gaining competitive advantage through mobile business solutions
Evans, Nicholas D., (2002)
-
Markterfolg im Mobile Commerce : Faktoren der Adoption und Akzeptanz von M-Commerce-Diensten
Wriggers, Stefan, (2006)
- More ...
-
Aldas-Manzano, Joaquin, (2011)
-
A comparative study of mobile messaging services acceptance to participate in television programmes
Ruiz Mafé, Carla, (2010)
-
Bigné Alcañiz, J. Enrique, (2010)
- More ...