Mobile device use at festivals : opportunities for value creation
Christine M. Van Winkle and Amanda Cairns, Kelly J. MacKay and Elizabeth A. Halpenny
| Year of publication: |
2016
|
|---|---|
| Authors: | Van Winkle, Christine M. ; Cairns, Amanda ; MacKay, Kelly J. ; Halpenny, Elizabeth A. |
| Published in: |
International journal of event and festival management. - Bingley : Emerald, ISSN 1758-2954, ZDB-ID 2551992-X. - Vol. 7.2016, 3, p. 201-218
|
| Subject: | Festivals | Digital experience offerings | Mobile device use | Typology of Human Capability | Großveranstaltung | Big event | Mobilkommunikation | Mobile communications | Betriebliche Wertschöpfung | Value creation | Konsumentenverhalten | Consumer behaviour | Mobile Anwendung | Mobile application |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJEFM-04-2016-0025 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011630087