Moderating effects of online shopping experience on costumer satisfaction and repurchase intentions
Year of publication: |
2014
|
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Authors: | Pappas, Ilias O. ; Pateli, Adamantia G. ; Giannakos, Michail N. ; Chrissikopoulos, Vassilios |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 42.2014, 3, p. 187-204
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Subject: | Online shopping | experience | Satisfaction | Multi-group analysis | Intention to repurchase | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Website |
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