Sense and sensibility in personalized e-commerce : how emotions rebalance the purchase intentions of persuaded customers
Year of publication: |
October 2017
|
---|---|
Authors: | Pappas, Ilias O. ; Kourouthanassis, Panos E. ; Giannakos, Michail N. ; Chrissikopoulos, Vassilios |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 34.2017, 10, p. 972-986
|
Subject: | emotions | information processing theory | intention to purchase | online shopping | personalization | persuasion | Electronic Commerce | E-commerce | Emotion | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Persönlichkeitspsychologie | Personality psychology |
-
Shiny happy people buying : the role of emotions on personalized e-shopping
Pappas, Ilias O., (2014)
-
Factors predicting attitude toward disclosing personal data online
Robinson, Stephen Cory, (2018)
-
Web personalization cues and their differential effects on user assessments of website value
Benlian, Alexander, (2015)
- More ...
-
Explaining online shopping behavior with fsQCA : the role of cognitive and affective perceptions
Pappas, Ilias O., (2016)
-
Moderating effects of online shopping experience on costumer satisfaction and repurchase intentions
Pappas, Ilias O., (2014)
-
Emotions in Motion: The Combined Effect of Positive and Negative Emotions on Personalised E-Commerce
Pappas, Ilias O., (2017)
- More ...