Multichannel shopping : the effect of decision making style on shopper journey configuration and satisfaction

Patricia Harris, Francesca Dall’Olmo Riley, Chris Hand

Year of publication:	2021
Authors:	Harris, Patricia ; Dall'Olmo Riley, Francesca ; Hand, Chris
Published in:	Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 58.2021, p. 1-9
Subject:	Multichannel shopping \| Decision making style \| Maximizing \| Shopper journey \| Konsumentenverhalten \| Consumer behaviour \| Entscheidung \| Decision \| Online-Handel \| Online retailing \| Vertriebsweg \| Distribution channel \| Kundenzufriedenheit \| Customer satisfaction

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