Organizational identity
| Year of publication: |
2003
|
|---|---|
| Authors: | Albert, Stuart ; Whetten, David |
| Published in: |
Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology. - London [u.a.] : Routledge, ISBN 978-0-415-28420-2. - 2003, p. 77-105
|
| Subject: | Unternehmenskultur | Corporate culture | Organisationsforschung | Organizational research | Verhalten in Organisationen | Organizational behaviour | Firmenimage | Corporate reputation |
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