Personalisation - privacy paradox : the effects of personalisation and privacy assurance on customer responses to travel Web sites

Chung Hun Lee; David A. Cranage

Year of publication:	2011
Authors:	Lee, Chung Hun ; Cranage, David A.
Published in:	Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 32.2011, 5, p. 987-994
Subject:	Datenschutz \| Data protection \| Konsumentenverhalten \| Consumer behaviour \| Website

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