Plant-based food is unhealthy : that's not true! : how can corrective messages help promote plant-based menus in quick-service restaurants?
Year of publication: |
2023
|
---|---|
Authors: | Zhang, Xingyi ; Jeong, EunHa ; Shao, Xiaolong ; Jang, Soocheong (Shawn) |
Subject: | Corrective messages | Green advertising | Health consequences | Plant-based foods | Werbung | Advertising | Gesundheit | Health | Werbewirkung | Advertising effects | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Öko-Marketing | Green marketing | Lebensmittel | Food |
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