Precursors and outcomes of perceived value in B2B banking services : a nomological framework

Mariëtte Louise Zietsman, Pierre Mostert and Göran Svensson

Year of publication:	2023
Authors:	Zietsman, Mariëtte Louise ; Mostert, Pierre ; Svensson, Göran
Subject:	attitudinal loyalty \| banking \| behavioral loyalty \| Business-to-business (B2B) relationships \| economic satisfaction \| non-economic satisfaction \| perceived price \| perceived value \| price fairness \| service quality \| Kundenzufriedenheit \| Customer satisfaction \| Dienstleistungsqualität \| Service quality \| Lieferantenmanagement \| Supplier relationship management \| B-to-B-Marketing \| Business-to-business marketing \| Beziehungsmarketing \| Relationship marketing \| Konsumentenverhalten \| Consumer behaviour \| Bank \| Preismanagement \| Pricing strategy \| Bankgeschäft \| Banking services

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