Price elasticity dynamics over the adoption lifecycle : an empirical study
Year of publication: |
1990
|
---|---|
Authors: | Parker, Philip M. |
Publisher: |
Fontainebleau : INSEAD |
Subject: | Preismanagement | Pricing strategy | Produktgestaltung | Product design |
-
Pricing and consumer surplus in monopoly with product design
Kim, Kyungmin, (2024)
-
An empirical analysis of consumer purchase decisions under bucket-based price discrimination
Sun, Yacheng, (2015)
-
Channel management and product design with consumers' probabilistic choices
Cai, Wenbo, (2017)
- More ...
-
Cross-cultural statistical encyclopedia of the world
Parker, Philip M.,
-
Private labels: psychological versioning of typical consumer products
Soberman, David A., (2004)
-
Aggregate diffusion forecasting models in marketing: A critical review
Parker, Philip M., (1994)
- More ...