Process completeness: strategies for aligning service systems with customers' service needs
Year of publication: |
2009
|
---|---|
Authors: | Piccoli, Gabriele ; Brohman, M. Kathryn ; Watson, Richard T. ; Parasuraman, A. |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 52.2009, 4, p. 367-376
|
Subject: | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Workflow-Management-System | Workflow management system | Nordamerika | North America |
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