Relationship marketing variation in multidyadic industrial channels with component supplier specification
Tereza Dean and David A. Griffith
| Year of publication: |
2022
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|---|---|
| Authors: | Dean, Tereza ; Griffith, David A. |
| Published in: |
Journal of Inter-Organizational Relationships. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 2694-3999, ZDB-ID 3106040-7. - Vol. 28.2022, 3/4, p. 112-128
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| Subject: | component supplier specification | multidyadic channel | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Vertriebsweg | Distribution channel | Automobilzulieferindustrie | Automotive supplier industry | Lieferkette | Supply chain | B-to-B-Marketing | Business-to-business marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/26943980.2023.2231935 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014330956