Resource integration through digitalisation : a service ecosystem perspective
Alexey Sklyar, Christian Kowalkowski, David Sörhammar and Bård Tronvoll
| Year of publication: |
2019
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|---|---|
| Authors: | Sklyar, Alexey ; Kowalkowski, Christian ; Sörhammar, David ; Tronvoll, Bård |
| Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 35.2019, 11/12, p. 974-991
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| Subject: | Digitalisation | operant resources | resource integration | service ecosystems | servitization | strong and weak ties | Digitalisierung | Digitization | Ressourcenorientierter Ansatz | Resource-based view | Service-Dominant Logic | Service-dominant logic | Leistungsbündel | Bundling strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0267257X.2019.1600572 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012178596