Retail space invaders : when employees' invasion of customer space increases purchase intentions
Carol L. Esmark, Stephanie M. Noble
| Year of publication: |
May 2018
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|---|---|
| Authors: | Esmark, Carol L. ; Noble, Stephanie M. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 46.2018, 3, p. 477-496
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| Subject: | Physical proximity | Personal space | Social identity theory | Shopper behavior | Acceptance | Purchase intentions | Retailing | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Online-Handel | Online retailing | Persönlichkeitspsychologie | Personality psychology | Beziehungsmarketing | Relationship marketing | Kaufentscheidung | Purchase decision |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11747-016-0488-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011879702