Role of adaptive selling and customer orientation on salesperson performance : evidence from two distinct markets of Europe and Asia
Erdener Kaynak, Ali Kara, Clement S. F. Chow, and Tommi Laukkanen
| Year of publication: |
April-June 2016
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| Authors: | Kaynak, Erdener ; Kara, Ali ; Chow, Clement S. F. ; Laukkanen, Tommi |
| Published in: |
Journal of transnational management : the official journal of the International Management Development Association. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 1547-5778, ZDB-ID 2207693-1. - Vol. 21.2016, 2, p. 62-83
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| Subject: | Adaptive selling | cross-country investigation | customer orientation | Finland | Macau | salesperson performance | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople | Finnland | Verkauf | Selling | Asien | Asia | Europa | Europe |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15475778.2016.1166999 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011527142