Service breadth or depth? : a customer perspective
Year of publication: |
2023
|
---|---|
Authors: | Zhang, Ying ; Wei, Zelong ; Gao, Jie |
Published in: |
Supply chain management. - Bingley : Emerald, ISSN 1758-6852, ZDB-ID 2028208-4. - Vol. 28.2023, 4, p. 666-681
|
Subject: | Customer-based performance | Servitization | Supply chain position | Technological turbulence | Lieferkette | Supply chain | Beziehungsmarketing | Relationship marketing | Leistungsbündel | Bundling strategy | Technischer Fortschritt | Technological change | Lieferantenmanagement | Supplier relationship management | Dienstleistungssektor | Service industry |
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