Service Differentiation and Operating Segments : A Framework and an Application to After-Sales Services
Year of publication: |
2017
|
---|---|
Authors: | Guajardo, Jose |
Other Persons: | Cohen, Morris A. (contributor) |
Publisher: |
[2017]: [S.l.] : SSRN |
Subject: | Kundenservice | Customer service | Dienstleistungssektor | Service industry | Dienstleistungsqualität | Service quality | Marktsegmentierung | Market segmentation |
Extent: | 1 Online-Ressource (38 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Forthcoming, Manufacturing & Service Operations Management Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 1, 2017 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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