Social media sentiment analysis : lexicon versus machine learning
Chedia Dhaoui, Cynthia M. Webster and Lay Peng Tan
| Year of publication: |
2017
|
|---|---|
| Authors: | Dhaoui, Chedia ; Webster, Cynthia M. ; Tan, Lay Peng |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 34.2017, 6, p. 480-488
|
| Subject: | Sentiment analysis | Social media | Consumer-generated content | Social Web | Social web | Künstliche Intelligenz | Artificial intelligence | Emotion | Online-Marketing | Internet marketing | Web 2.0-Technologien | Web 2.0 technologies |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCM-03-2017-2141 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011814478