Social Selling im B2B : Grundlagen, Tools, State of the Art
Benedikt Römmelt
| Year of publication: |
[2021]
|
|---|---|
| Authors: | Römmelt, Benedikt |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Marketingmanagement | Marketing management | B-to-B-Marketing | Business-to-business marketing | Social Web | Social web | Business-to-Business-Marketing | Social Media |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | XI, 56 Seiten Illustrationen 21 cm x 14.8 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-658-33771-1 ; 3-658-33771-0 ; 978-3-658-33772-8 |
| Other identifiers: | 10.1007/978-3-658-33772-8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012502793