The effect of item reduction on assortment satisfaction : a consideration of the category of red wine in a controlled retail setting
Year of publication: |
2013
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Authors: | Beneke, Justin ; Cumming, Alice ; Jolly, Lindsey |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 20.2013, 3, p. 282-291
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Subject: | Sortiment | Retail assortment | Category Management | Category management | Kundenzufriedenheit | Customer satisfaction | Weinhandel | Wine trade | Online-Handel | Online retailing | Südafrika | South Africa |
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