The effect of service emloyees' competence on financial institutions' image : benevolence as a moderator varialbe
Year of publication: |
2011
|
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Authors: | Nguyen, Nha ; Leclerc, André |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 25.2011, 5, p. 349-360
|
Subject: | Bankberufe | Bank employees | Qualifikation | Occupational qualification | Firmenimage | Corporate reputation | Genossenschaftsbank | Cooperative bank | Kanada | Canada |
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