The ethicality of immersive sponsorship within a children's edutainment centre
Year of publication: |
[2016]
|
---|---|
Authors: | Arthur, Damien |
Published in: |
Making a difference through marketing : a quest for diverse perspectives. - Singapore : Springer, ISBN 978-981-10-0462-9. - 2016, p. 87-97
|
Subject: | edutainment | Kinder | Children | Sponsoring | Sponsorship | Ethik | Ethics |
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