The impact of choice phase and task complexity on consumer decision making
| Year of publication: |
1990
|
|---|---|
| Authors: | Ursic, Michael L. ; Helgeson, James G. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 21.1990, 1, p. 69-90
|
| Publisher: |
Elsevier |