The interaction effect of socioeconomic status and emotions on willingness to pay
Year of publication: |
2019
|
---|---|
Authors: | Silva, Andres ; Hausen, Nicolas von ; Higgins, Lindsey M. |
Subject: | Emotions | income | WTP | conjoint analysis | consumer | Zahlungsbereitschaftsanalyse | Willingness to pay | Emotion | Konsumentenverhalten | Consumer behaviour | Conjoint-Analyse | Conjoint analysis | Sozialer Status | Social status | Experiment |
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