The moderating effects of gender on customer satisfaction and continuance intention in mobile commerce : a UTAUT-based perspective

Veljko Marinković, Aleksandar Đorđević and Zoran Kalinić

Year of publication:	2020
Authors:	Marinković, Veljko ; Đorđević, Aleksandar ; Kalinić, Zoran
Subject:	gender \| M-commerce \| satisfaction \| UTAUT \| Kundenzufriedenheit \| Customer satisfaction \| Geschlecht \| Gender \| Mobile Business \| Mobile business \| Online-Handel \| Online retailing \| Beziehungsmarketing \| Relationship marketing \| Konsumentenverhalten \| Consumer behaviour

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