Cover Image

The role of ad sequence and privacy concerns in personalized advertising : an eye-tracking study into synced advertising effects

Claire M. Segijn, Hilde A.M. Voorveld and Khadija Ali Vakeel
Year of publication:
2021
Authors: Segijn, Claire M. ; Voorveld, Hilde ; Vakeel, Khadija Ali
Subject: Direktmarketing | Direct marketing
freely available
Full text |
doi.org
Check Google Scholar
I need help

Which error do you want to report?

Report: URL of this record is broken

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: Addition of an URL to that resource

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: The language(s) of that resource is/are…

Please note: Required language not in the list? Please use comment field

Report: Addition of an identifier to that resource

Report: report typo

Report: Add statement

Report: Add keywords

Please use the commentary box to describe other errors

Would you like to receive a feedback?

Please type the code from the image

For general questions please use this address.

Persistent link: https://www.econbiz.de/10012607907
Similar items by subject
Similar items by person