The service advantage : how to identify and fulfill customer needs
Karl Albrecht ; Lawrence J. Bradford
| Year of publication: |
1990
|
|---|---|
| Authors: | Albrecht, Karl ; Bradford, Lawrence J. |
| Publisher: |
Homewood, Ill. : Dow Jones-Irwin |
| Subject: | Verbraucherzufriedenheit | Verbraucherforschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | IX, 240 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 1-55623-247-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004076057