The strategy and tactics of pricing : a guide to profitable decision making
Thomas T. Nagle ; Reed K. Holden
| Year of publication: |
1995 ; 2. ed.
|
|---|---|
| Authors: | Nagle, Thomas T. ; Holden, Reed K. |
| Publisher: |
Englewood Cliffs, NJ [u.a.] : Prentice-Hall |
| Subject: | Management | Preispolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 409 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-669376-8 |
| Source: |
Persistent link: https://www.econbiz.de/10004204681