Total global strategy II : updated for the internet and service era
George S. Yip
| Year of publication: |
2003 ; [2. ed.]
|
|---|---|
| Authors: | Yip, George S. |
| Publisher: |
Upper Saddle River, N.J. : Prentice Hall |
| Subject: | International business enterprises | Management | Strategic planning | Electronic commerce | Service industries | Dienstleistungsbetrieb | Multinationales Unternehmen | Strategisches Management | Electronic Commerce |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIX, 299 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-017917-5 |
| Classification: | Unternehmensführung ; Betriebliche Information und Kommunikation |
| Source: |
Persistent link: https://www.econbiz.de/10004752660