Understanding online donor behavior : the role of donor characteristics, perceptions of the internet, website and program, and influence from social networks

Micheal L. Shier and Femida Handy

Year of publication:	2012
Authors:	Shier, Micheal L. ; Handy, Femida
Subject:	donating \| online \| internet \| charity \| organizations \| Internet \| Website \| Online-Marketing \| Internet marketing \| Fundraising \| Social Web \| Social web \| Konsumentenverhalten \| Consumer behaviour \| Electronic Commerce \| E-commerce \| Soziales Netzwerk \| Social network \| Online-Handel \| Online retailing \| Wohltätigkeit \| Charity \| Entwicklungshilfe \| Development aid

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